Creative Manager
Video Editor
Content Creator
- Egypt Cairo
- UAE DXB, AD
- KSA Ryiad, Jeddah
About Me
I’m Ahmed Kasem, a video editor with 9 years of experience crafting visual stories for brands, campaigns, and digital platforms. I currently work as a Creative & Content Manager at Imperium Group, where I lead content direction, video production, and visual storytelling across architecture, interior design, and construction projects.
My work goes beyond editing — I focus on rhythm, emotion, brand consistency, and storytelling that elevates how a brand is perceived. Every project is approached with a balance of creativity, strategy, and precision.
What I Do
Portfolio
My Resume
Experiences
- 1 March 2025 - now Creative Manager Imperium Group ead the creative direction and content strategy across architecture, interior design, and construction brands. Oversee video production, visual storytelling, and content systems from concept to final delivery, ensuring consistency, clarity, and a premium brand presence across all digital platforms.
- 2 July 2022 - March 2025 Senior Video Editor Imperium Group Lead video editor responsible for editing and refining brand, architectural, and social content across multiple platforms. Collaborated closely with creative, marketing, and design teams to ensure visual consistency, storytelling clarity, and premium output aligned with the brand’s identity.
- 3 May 2025 - Dec 2025 Senior Video Editor THE MESSI EXPERIENCE - Astra Partners Edited high-profile promotional and experiential content for an international entertainment project. Focused on dynamic pacing, emotional storytelling, and brand alignment to deliver visually impactful content suitable for large-scale campaigns and digital platforms.
- 4 Sep 2025 - Now Content Creator Specialist LINE X Produced and edited digital content for social media platforms, adapting visuals to different formats and audiences. Contributed to content planning, execution, and optimization to improve engagement and maintain consistent visual quality.
- 5 Nov 2023 - Nov 2024 Senior Video Editor Etch Group Delivered end-to-end video editing for commercial and branded content. Worked closely with creative teams to translate concepts into polished visuals, maintaining strong attention to detail, timing, and narrative flow across multiple projects.
- 6 Aug 2023 - March 2024 Content Creator & Senior Video Editor Libra Buzz Created UGC-style video content tailored for social media platforms, focusing on authenticity, fast pacing, and audience engagement. Edited and optimized short-form videos to align with brand tone, trends, and platform performance requirements.
- 7 Jan 2024 - Dec 2024 Founder & Post Production Head Entertain Train Founded and led post-production operations, overseeing editing workflows, creative quality, and delivery standards. Managed projects from concept to final output while ensuring consistency, storytelling clarity, and efficient turnaround across multiple productions.
- 8 Sep 2024 - now Video Editing Team Leader Madex Led a video editing team, coordinating tasks, timelines, and quality control across multiple projects. Provided creative guidance, feedback, and workflow optimization to ensure consistent output and timely delivery.
- 9 Aug 2020 - Now Post Production Head CEMA Headed post-production operations, supervising editing processes, quality standards, and final delivery. Worked closely with creative and production teams to maintain visual consistency and elevate overall content quality
- 10 Nov 2021 - Mar 2023 Senior Video Editor & Motion Graphic Designer Dr Job Pro Edited and animated video content combining live footage with motion graphics to deliver clear, engaging visual communication. Worked on promotional and digital content, focusing on clean transitions, visual hierarchy, and storytelling clarity across multiple platforms.
Education
- 1 2017 - 2022 Bachelor of Mechatronics Engineering Ain Shams University Studied systems-based engineering with a focus on problem solving, logic, and technical thinking. This background supports my structured approach to creative work, workflow optimization, and content production processes.
- 1 Nov 2019 - Jan 2020 Motion Graphic Diplome Russian Cultural Centre Completed intensive training in motion graphics and visual animation, focusing on composition, timing, and visual storytelling. Developed a strong foundation in translating ideas into dynamic, engaging visual content.
- 2 Sep 2020 Creator Master Class Nas Academy Participated in a creator-focused program covering content creation, storytelling, and audience engagement. Gained practical insight into building impactful content tailored for digital platforms and social media.
Recent Blog
Editing for Luxury Brands: Precision Over Noise
Luxury content isn’t louder — it’s sharper. In this article, I break down how precision pacing, controlled transitions, and intentional framing create refinement on screen. Because in premium branding, every cut either builds authority or breaks it.
From Render to Reality: Editing Architecture That Feels Built
Great architectural videos don’t just showcase renders — they translate spatial intention. Here’s how editing bridges concept and construction, aligning mood, materiality, and movement to make digital visuals feel physically grounded.
The Anatomy of a High-Performing Reel
High-performing reels aren’t accidental. They follow a structure — hook, retention curve, rhythm shifts, and payoff. This breakdown reveals the framework I use to turn simple footage into content that holds attention and converts.
Office to Site: Building a Seamless Content Workflow
From creative planning in the office to real-time documentation on site, a seamless workflow is what protects quality. This article breaks down how structured shot lists, coordination with engineers, and post-production alignment turn construction progress into strategic content.
Why Most Architectural Videos Feel Flat (And How to Fix It)
Many architectural videos showcase visuals — but fail to express depth, materiality, and spatial hierarchy. Here’s how pacing, camera logic, light grading, and sound design transform static renders into immersive architectural experiences.
AI in Post-Production: Tool or Distraction?
AI can accelerate workflows — or dilute creative direction. This piece explores where AI genuinely enhances editing efficiency, and where discipline, human judgment, and visual taste still define the final quality.